Bradley J. Yourist, Chief Executive Officer
Bradley J. Yourist is the CEO of Grapefruit, a licensed cannabis branding, distribution and manufacturing company in the State of California. Grapefruit Is a publicly traded company (Ticker: GPFT) which is the parent company of Grapefruit Boulevard Investments, Inc. the licensed entity.
Brad has seen the medical cannabis market grow ever since the late 1990s and understands the distribution model and its logistical and legal issues using track and trace Metrc as to cannabis. He has seen how Cannabinoids have mitigated the effects of autism epilepsy cancer glaucoma and chemotherapy nausea. These benefits drew him into the desire to promote the benefits for those that need medical cannabis to assist the patient in reducing the harmful effects of his or her ailment. We cannot use the word cure but we can say there are studies that show there is a benefit in using cannabis to mitigate and reduce side effects of a condition or treatment.
Brad also understands the planning and operations of Grapefruit’s cannabis distribution arm and extraction lab in Desert Hot Springs California and was instrumental in its planning. Grapefruit’s distro carries many different products from Humbolt. The Company’s extraction lab manufactures THc distillate oils and crude oil. The company is interested in biomass tolling opportunities with licensed and permitted farmers.
Further, Grapefruit has the only patented, time-release cannabinoid topical delivery mechanism known more commonly as the Patchless-patch (8-10 hour release time profile). This THc Cbd CGB delivery mechanism tech should be in the California market by the second quarter of 2020.
Finally, Mr. Yourist understands how to be flexible given his business and legal background and can adapt in the ever changing landscape of the legal cannabis and CBD world and he truly believes predictive cannabinoid delivery can bring tremendous health and wellness to the world!
DANIEL J. YOURIST, CHIEF OPERATIONS OFFICER
Daniel J. Yourist is Chief Operating Officer of Grapefruit. Mr. Yourist is a California licensed attorney and Real Estate Broker. He is a licensing expert in the cannabis space.Mr. Yourist has gained extensive experience in all facets of managing a California Cannabis business – from sourcing, purchasing and selling compliant cannabis goods to retailers to ensuring compliance with State and Local Cannabis Laws and Regulations. Mr. Yourist is smart,precise and will bring clarity to the regulatory atmosphere of cannabis as well as his comprehensive working knowledge of the operational aspects of the Distribution and Manufacturing components of Grapefruit for our entire team.
He is a California licensed attorney and Real Estate Broker. He is a licensing expert in the cannabis space. Mr. Yourist alsohas extensive employment law litigation and appellate experience. Mr. Youristis a native Los Angelino who resides in Sherman Oaks with his wife of 24 years, Alyse. Dan and Alyse have two sons, the younger son attends Daniel Pearl High School and his older son plays D3 baseball at the University of Puget Sound as a pitcher. Mr. Yourist co-owns Coachillin Trading Company, a State of California Licensed Cannabis Distribution Company located in the City of Desert Hot Springs as well as Coachillin Farms, a California Licensed Cannabis Manufacturing company. Mr. Yourist has gained extensive experience in all facets of managing a California Cannabis business – from sourcing, purchasing and selling compliant cannabis goods to retailers to ensuring compliance with State and Local Cannabis Laws and Regulations. Mr. Yourist is smart,precise and will bring clarity to the regulatory atmosphere of cannabis as well as his comprehensive working knowledge of the operational aspects of the Consumption Lounge for our entire team. Hewill ensure that we are in compliance at all times and that our taxes and fees are paid ontime.